Marketing

Your ABF hub for Bridge Marketing

Supporting States, Territories, clubs and teachers with practical marketing tools, campaigns and guidance to help attract, retain and grow Australia’s bridge community.

The ABF Marketing Hub
The ABF Marketing Hub brings together national marketing resources, ready-made campaigns and practical guidance to support bridge promotion at every level.

Designed for State and Territory bodies, clubs, teachers and volunteers, the Hub makes marketing simpler and more consistent — providing tools that can be used locally while aligning with national ABF initiatives.

Marketing Campaign & Toolkits

Ready-made bridge marketing campaigns and toolkits to support clubs, States and teachers with local promotion.
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Branding & Assets

Official ABF logos, branding guidelines and approved assets for consistent bridge promotion across Australia.
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Marketing Signage & Materials

Download posters, flyers, banners and marketing materials to support bridge recruitment, events and club engagement.
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Event Promotion & Organisers

Guidance, checklists and templates to help organisers promote local, State and national bridge events effectively.
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Sponsorship & Partnerships

Partnership and sponsorship opportunities with the ABF, and guidance for supporting bridge nationally.
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Marketing News &
Tips

Practical marketing tips, examples and updates to help clubs and volunteers promote bridge more effectively.
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Marketing Support & Requests

Submit marketing, event promotion, beginner program, branding and media requests via the ABF Marketing Support Forms.
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PR &
Media Hub

Official ABF media releases, newsroom items, media kit assets and PR tools for clubs and organisations.
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Marketing Archive

Historical ABF marketing strategies, plans and research retained for reference.
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Need marketing support? If you can't find what you need in the Hub resources, you can submit a support request.

Submit a Marketing Support Request

Insurance for ABF Members

Fixed income, money market, and debt capital market services

CAR-BUYING SPECIALISTS
For every vehicle purchased through Red Plum Automotive by an ABF registered bridge player (or referral), Red Plum will contribute to the ABF’s Technology Fund.